Lesson Schedule

February 17 | 3:00 PM – 4:00 PM
Instructor: Serena Previti
Title: Culture and Sustainability – The Era of Sustainable Tourism
Description: How can we reduce the negative impact of tourism on the environment, culture, and society while promoting local economies and social structures? This lesson explores the concept of ecotourism as a model for sustainable travel.

February 19 | 4:30 PM – 5:30 PM
Instructor: Giosuè Prezioso
Title: Tricks, Secrets, and Strategies of the World’s Most Famous Museums
Description: This lesson uncovers hidden secrets of some of the world’s most prestigious museums. From forged artworks to hidden storage rooms, curatorial anecdotes, and intriguing behind-the-scenes stories, this session, led by an expert in the field, offers a unique glimpse into the museum world.

Lesson Schedule

February 18 | 2:00 PM – 3:00 PM
Instructor: Omar Porro
Title: International Relations and Human Rights in a Changing (War-Torn) World
Description: This lesson aims to briefly analyze how armed conflicts impact international relations and the protection of human rights.

February 21 | 2:00 PM – 3:00 PM
Instructor: Vittoria Luda di Cortemiglia
Title: Trump, the Future, and the Global Game – How Will International Organizations and Key Global Players Reposition Themselves in 2025 and Beyond?
Description: This session encourages reflection on the role, rules, and challenges facing major international actors (UN, NATO, EU, and key global states). Drawing on over 20 years of experience at the United Nations, the instructor will present possible geopolitical scenarios shaping the international landscape in the coming years.

Lesson Schedule

February 18 | 4:30 PM – 5:30 PM
Instructor: Michela Bonafoni
Title: Mapping the Names – Faces and Stories of the Great Figures in Fashion and Art
Description: This lesson will explore the names, biographies, works, and inventions of key figures who have shaped the history of fashion and contemporary art. Through a geographical mapping approach, we will analyze how these individuals have contributed to making their regions renowned on a global scale.

February 19 | 2:30 PM – 3:30 PM
Instructor: Michela Bonafoni
Title: Is Fashion a Language? Uncovering Hidden Words and Meanings in This Fascinating World
Description: Can fashion be considered a form of social translation? What historical periods have defined timeless styles? Have younger generations played a role in shaping trends we still wear today? These and many other questions will be explored, offering an insightful perspective on fashion as a communicative and cultural phenomenon.

Lesson Schedule

February 18 | 3:00 PM – 4:00 PM
Instructor: Turi Cervone
Title: Brand Identity
Description: Brand identity is a fundamental marketing concept that ensures a company’s identity remains strong and clear, allowing the target audience to recognize and differentiate the brand from competitors. Through its distinctive elements, a brand establishes recognition, stands out in the market, and secures a lasting place in consumers’ minds.

February 20 | 3:00 PM – 4:00 PM
Instructor: Turi Cervone
Title: Disruptive Marketing
Description: Out-of-the-box thinking, lateral thinking, disruptive thinking—all these terms reflect a single idea: the desire to think differently in order to find solutions, generate answers, and explore new alternatives. This lesson will delve into how innovative thinking reshapes marketing strategies and drives creative problem-solving.

Lesson Schedule

February 18 | 5:30 PM – 6:30 PM
Instructor: Giulia Malano
Title: They’re Called Characters, Not Ideograms! The Magic of Chinese Writing
Description: This introductory lesson on the Chinese language focuses on the character-based writing system, demonstrating how it can be seen as a valuable learning tool rather than an obstacle. Through an engaging exploration, students will discover the logic, structure, and beauty behind Chinese characters.